63% of social media users get news from Twitter & Facebook [Study]

Social media marketing is an opportunity for brands to provide customer service, but few respond quickly – if at all.

Twitter is introducing new ways for brands to interact with videos, customer service and sales.

A study finds sales professionals say social media marketing skills are a contributor to their success in 2014.

The FTC updated its endorsement guidelines with new rules for disclosing sponsorship in social media content.

The most influential social media marketing strategy you’re missing is your CMO. Here are 3 benefits and tips to build a personal brand.

New report shows how social media users spend more in-store.

Of those utilizing Facebook for their social media marketing, 51 percent of B2Cs described their efforts as “effective,” but that figure dipped to 36 percent for B2Bs.

There are plenty of opportunities to discover and shop around on Pinterest, as two out of three of pins on the network represent brands and products.

Brands that post more strategically on Facebook with videos and photos have seen significant engagement improvements, despite posting less.