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Being a marketer is like being class president: You’re the mouthpiece of your organization.
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You wouldn’t pair Kraft cheese slices with a $100 bottle of Pinot Noir. So why are you using a boring CTA for the eBook you spent three months developing and hoping to get $100k worth of new business?
It’s a typical post-workout Wednesday evening and you’ve settled into watching mindless television. You pull out your phone and think, “What’s my weekend plan? Perhaps I should try to find […]