6 Social Media KPIs for Social Media Marketing Mastery (Infographic + SlideShare)

Roses are red. Violets are blue. We love social. How about you? Here are the latest social media news and updates from our very own social team.

If you’re a B2B marketer, consider the benefits of creating LinkedIn articles and working this platform into your content marketing strategy.

How does live tweeting attract attention to your business, what types of events are best for this social media strategy and what best practices should you follow? Let this blog post be your guide.

Instagram is one of the most popular social media platforms, so your brand should be using it to your advantage. Here are a few unique Instagram Story ideas to help inspire you.

Website content optimization is a time-efficient, cost-effective and foolproof way to directly increase your organic search rankings, revitalize existing collateral and show ROI. If only there were a handy guide.

I don’t mind if you try to pitch me crap I don’t need. I really don’t. But when you’re blatantly disingenuous with your salesy intentions, you insult my intelligence. And that’s when we have a problem.

Use this approach to help identify which pieces of existing content 1) will likely generate engagement and thus 2) deserve inclusion in your overall social media strategy.

At Brafton our social media strategies and packages generally focus on Facebook, LinkedIn, Twitter or (increasingly) Instagram. But, in recent months, we’ve been paying special attention to – and getting […]

If you’re currently spending money on ads of any form, read this.